EMM Lane, Bradford, West Yorkshire BD9 4JL UK. Tel: +44 (0)7878 470306. Fax: +44 (0)1274 546866. Email: h. Icab Mobile Web Browser Download. o.a.elgohary@bradford.ac.uk. Book Information. Book Title: E-Business and E-Commerce Management. Author: Dave Chaffey. Publisher: Prentice Hall: Financial Times Press, UK. Edition: 3rd edition. Dave Chaffey brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults. E-Business and E-Commerce Management is the essential text to keep pace with technology, strategy and implementation. Popular for its cutting edge and. E-BusinEss and. DavE ChaffEy. Strategy, ImplementatIon and practIce. Fourth edition. Fourth edition. 8/4/09 09:31:49. Course literature. E-Business and E-Commerce. Management, Strategy. Implementation and. Practice, 4th or 5th edition. Exam Material: • All slides. • All indicated book chapters. • Werkcollege materials. • Additionally provided papers.

This work is protected by local and international copyright laws and is provided solely for the use of instructors in teaching their courses and assessing student learning. Dissemination or sale of any part of this work (including on the World Wide Web) will destroy the integrity of the work and is not permitted. The work and materials from this site should never be made available to students except by instructors using the accompanying text in their classes.

All recipients of this work are expected to abide by these restrictions and to honor the intended pedagogical purposes and the needs of other instructors who rely on these materials. This text offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults.